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China Visitors Summit returns to Abu Dhabi

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The China Visitors Summit (CVS) is set to make its return to Abu Dhabi on May 13-14, 2026, bringing together top Chinese travel buyers and regional suppliers for an unparalleled networking and business development opportunity.

The face-to-face workshop and B2B meetings will be hosted at the Saadiyat Rotana Resort & Villas Abu Dhabi, offering a premium setting for this high-profile event.

The summit is sponsored and endorsed by Abu Dhabi Department of Culture and Tourism (DCT) and Al Ain DCT, and delivered in close collaboration with corporate hotel partners, including Rotana Hotels and Marriott International.

Over the two-day workshop, participating suppliers will benefit from:

  • 54 pre-confirmed, pre-selected meetings
  • Full control to choose the Chinese buyers they wish to meet
  • Targeting by segment, including luxury, OTAs, group & leisure, corporate, and MICE

With the scale and quality of this edition, more than 3,000 face-to-face meetings will be conducted, making it the largest gathering of Chinese travel buyers in Abu Dhabi in 2026.

About the Buyers

All participating buyers:

  • Come from Mainland China, Taiwan, and Hong Kong
  • Pay a $500 registration fee
  • Purchase their own international airfare
  • Invest $2,000+ per person to travel to the UAE
  • Remain in-market for approximately six days
  • 90% are new and did not participate in CVS 2025

This ensures a highly committed group of senior decision-makers who travel to Abu Dhabi specifically to do business with suppliers.

Discovery Tours & Destination Experience

In addition to the workshop, CVS will feature multiple days of discovery tours in Abu Dhabi and Al Ain, including:

  • Hotel site inspections
  • MICE and incentive experiences
  • Destination presentations and training sessions
  • Museum and cultural visits

These programmes allow buyers to gain a deep and practical understanding of the diverse travel and sales opportunities across the Emirate.

Turning Buyers into Long-Term Ambassadors

The CVS model transforms buyers into long-term sales partners. Buyers return to China with:

  • Direct relationships with suppliers
  • First-hand product knowledge
  • Authentic destination experiences

This significantly strengthens their ability to sell Abu Dhabi throughout the following year.

Perfect Timing for China Business

The May 2026 timing is particularly strategic, allowing partners to:

  • Drive bookings for the summer season
  • Capitalize on Abu Dhabi’s strong value proposition during summer
  • Showcase the Emirate’s hotels, culture, entertainment, and attractions

Participation Options

Multiple participation formats are available, including:

  • Premium single-supplier participation with a dedicated meeting point, including branding and signage
  • Single registration with 54 meetings, where suppliers visit the Chinese buyers
  • Double registration with 108 meetings
  • Exclusive hosted events to engage buyers in a more immersive setting -TradeArabia News Service

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