The $50.6 billion transformation of the historic city of Diriyah, located 15-minutes north-west of Riyadh city centre, Kingdom of Saudi Arabia, will feature a carefully curated collection of total 38 hospitality brands. Currently the concept design is nearing completion for the first 14 brands.
The hotel brands are strategically located across two of DGDA’s four master plans – Diriyah Gate and Wadi Safar.
Hotel brands coming to Diriyah Gate phase one, a five square kilometre mixed-use heritage, tourism and lifestyle destination, set to become the world’s largest cultural and heritage city, include Address Hotels & Resorts, part of the Emaar Hospitality Group, Baccarat Hotels & Resorts, which will offer guests an artistic atmosphere catering to opulent social moments.
Located in the Bujairi district will be a Campbell Gray Hotels and Resorts property, combining sustainability and Najdi design with modern glamour to Diriyah Gate; the development will also offer a 100-key hotel by Capella Hotels and Resorts which will embody excellence in the craft of hospitality and curate unique experiences for guests to truly immerse in the local community; Fauchon, the purveyor of French contemporary gastronomy since 1886, will launch its first Fauchon Hotel in the Middle East, showcasing the perfect Parisian “art de vivre” experience; and an 80-key retreat from LXR Hotels & Resorts, Hilton’s exclusive collection of legendary, independent properties, representing the brand’s debut in Saudi Arabia.
In addition, Orient Express will make its debut into the Middle East, bringing the refined nomadic spirit and state-of-art detailing that characterise the artisan of travel; while Raffles will reinterpret artistic and cultural tradition through an inspiring contemporary lens, with breath-taking views of Wadi Hanifah from its rooftop; there will be a luxury Park Hyatt property boasting meaningful interiors by world renowned designers; or guests can relax in the surrounds of The Ritz-Carlton which will fuse the past and present through elegant design and intuitive service. Finally, Rosewood Hotels & Resorts will add a new urban sanctuary to its collection of global properties and The Luxury Collection will also be arriving in Diriyah, offering a unique and cherished expression of its location.
To the west of Diriyah sits Wadi Safar - a place of outstanding cultural history; and a destination steeped in heritage and rich cultural tradition nestled within 60 square kilometres of unspoilt natural landscape. The brands in Wadi Safar will be Oberoi, who will bring their unremitting dedication to warm hospitality and perfection in a serene setting; and the purposeful sustainability and wellness commitment of Six Senses, inviting guests to reconnect to the region through crafted experiences. These hotel partners and more will come together to create a new global landmark and construct a new legacy for the Kingdom.
The hotel openings will commence in a strategically articulated manner with the first property which will be a part of The Luxury Collection, operated by Marriott International, due to open in 2022 with 141 keys.
The development – which remains on time, on budget and on track – will be the first giga project in the world to simultaneously open, ground-break and announce world class assets every year from this year until completion in 2026. It will also be the first of Saudi Arabia’s giga projects to open assets, with its first 18 restaurant brands launching in Bujairi Terrace early this year.