The second edition of CONNECT. XCITE MENA, held from August 31 to September 7, 2025, across Dubai, Ras Al Khaimah and Doha, concluded successfully, reinforcing its status as a premier platform connecting China and Singapore’s luxury travel buyers with the MENA region’s leading hospitality and lifestyle experiences. CONNECT. XCITE 2025 strengthened cross-cultural partnerships and is expected to drive bespoke travel itineraries, enhanced hospitality offerings, and long-term collaborations between Asia and the Middle East.