Visa, a global leader in digital payments, announced the renewal of its partnership with Dubai’s Museum of the Future.
First
established in 2022, the partnership reflects Visa’s commitment to curating
distinctive and thoughtfully crafted experiences for tourists visiting Dubai.
As part of
the renewed partnership, Visa will leverage its global travel platform to
enhance visitor experiences at Museum of the Future.
Tourists
using their Visa cards will receive curated offers at the museum, including a
10% discount on Pioneer (VIP) Passes and guaranteed general admission entry.
“Visa is
proud to renew our partnership with the Museum of the Future, a symbol of
innovation and progress,” said Salima Gutieva, Vice President and Country
Manager for UAE, Visa. “Together, we aim to create meaningful experiences for
visitors while driving forward the UAE’s digital transformation and tourism
ambitions.”
“Our
partnership with Visa reflects a shared commitment to shaping the future of
commerce and technology.” said Majed Al Mansoori, Executive Director, Museum of
the Future. “By working together, we can deliver innovative programmes and
experiences that not only engage visitors but also contribute to Dubai’s vision
of becoming a global hub for digital innovation.”
Visa will
also utilise the museum for high-profile events, consumer experiences and
global showcases to highlight the latest digital payment technologies.
The
partnership will bring together government entities, banks, and merchants to
explore topics such as agentic commerce, virtual assets, and next generation
payment solutions supporting Dubai’s Cashless Strategy and the Dubai Economic
Agenda D33.
Visa and
the Museum of the Future will additionally host training and upskilling programmes
to help people understand and adopt new technologies, reinforcing Dubai’s
leadership in AI and digital innovation, and demonstrating Visa’s commitment to
advancing the future of commerce. -TradeArabia News Service