ATM proves a huge success for Swiss-Belhotel

Swiss-Belhotel International rounded off the Arabian Travel Market 2022 (ATM) with a highly successful show over the last four days. 

 

Attending the exhibition, that attracted more than 20,000 industry professionals from around the world, were Gavin M Faull, Chairman and President of Swiss-Belhotel International, Matthew Faull, Executive Director and SVP – E-Commerce, Distribution and IT; Laurent A. Voivenel, SVP – Operations & Development, EMEA & India and SVP – Group Human Resources & Talent Development; and Priyanka Kapoor, Senior Regional Director of Sales and Marketing – Europe, Middle East, Africa and India, and Group Director – Sales, Marketing, Branding and Communications.

 

Gavin M Faull stated: “We are well placed to take advantage of the growing confidence in travel and very excited to continue our global expansion with a strong focus on Central and Southeast Asia, the Middle East and Africa. These regions hold enormous potential for our brands and are important growth markets for us. Today, we are at 125 hotels and are aiming towards a healthy growth of 250 hotels by 2030. Working closely with our owners we have been successfully navigating the unprecedented challenges posed by the pandemic and look forward to driving value to our owners, associates, employees, and guests through our diverse brands.”

 

Swiss-Belhotel International’s immersive and interactive pavilion was designed to showcase the group’s impressive portfolio of brands and hotels to its international travel trade and business partners.

 

Voivenel said: “As always ATM turned out to be hugely successful for us with excellent business and networking opportunities. Our industry has once again shown its vibrant personality and insatiable appetite for travel, growth and innovation. At Swiss-Belhotel International, we made some major announcements this year that were strategically alligned with our global and regional expansion plans.”

 

Elaborating on the market opportunity, Voivenel stressed: “Our aim is to position Swiss-Belhotel International as the best alternative to blue chip companies in the market offering superior returns, unbeatable value and unforgettable experiences. Passion and professionalism are the core of our brand culture. The owner and investor confidence is building up with the return of travel. At the Swiss-Belhotel International we are well positioned for continued growth in Europe, Middle East and Africa, and are witnessing tremendous interest in our brands from both existing and new owners who are showing keenness to invest and build more hotels with us.” - TradeArabia News Service