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Lufthansa promises European winter experiences

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Jens Bischof, CEO, Eurowings

Building on the success of its services between Germany and Dubai, Eurowings, the value airline of Lufthansa Group, will enhance connectivity between the Middle East and Northern Africa from multiple German cities.

For Lufthansa, which flies to more than 200 destinations in 75 countries, including 188 international destinations cites, the region’s easy accessibility through medium-haul routes is especially crucial during the European winter.

In an interview with TTN, Jens Bischof, CEO, Eurowings, shares the airline’s plans to expand its winter offerings, in addition to sustainability measures.

 

Why is this a good time to visit the Middle East, especially Dubai, Cairo and Jeddah?

There are three main reasons for expansion of our winter flight schedule to Middle East.

First, Dubai is one of the world’s most popular holiday destinations and an easily accessible medium-haul route with a flight time of around six to seven hours, which is especially important in the European winter.

Second, with Dubai, Cairo and Jeddah, we are expanding our winter offering to sunny holiday destinations. This strengthens our DNA as a holiday airline and helps us to balance our seasonality.

Third, we have expanded our fleet with efficient and longer-range Airbus Neo medium-haul jets.

 

How does Eurowings measure and control its environmental impact?

As part of the Lufthansa Group, Eurowings is subject to the same ambitious targets that the Group has set itself. We also offer a special fare “Blu Planet” for our passengers who like to support lower-emission-flying.

 

Is it important to introduce an LCC product between Europe/Germany and the Middle East?

Rather, we are convinced that it is important to introduce a value product that allows customers to organise their air travel according to their own needs!

With fares from Dh950 to Cologne-Bonn, for example, Eurowings offers an attractive entry-level price for smart travellers.

Those who want to travel in more comfort with a free choice of food and drinks from the in-flight bistro, more luggage and more space, on the other hand, choose BIZ Class.

 

Are you doing anything for travel agents and operators or is your focus mainly B2C?

In addition to the festive sales event as part of the Dubai Oktoberfest, our sales team was also on site in September to share information.

Eurowings is dedicated to offering its passengers efficient and environmentally friendly travel options, utilising the latest Airbus A320neo aircraft on these routes. The commitment to sustainability, combined with exceptional service quality, underscores Eurowings’ position as a leading airline in the leisure travel sector.

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