In Brief


Valor Hospitality expands presence in Oman

Valor Hospitality Middle East, a leading global full-service hotel management company has signed an agreement with owning company Ezz Asass International to manage a Four Points by Sheraton branded property in Oman.

This agreement also marks the second collaboration between Valor Hospitalty Middle East and Marriott International in the country.

Scheduled to open in 2024, the 85-room hotel is in the city of Duqm, on the southern coast of Oman. The hotel is strategically located within the Special Economic Zone of Duqm (SEZAD), and within minutes from the SEZAD Headquarters and opposite the Police Training centre.

“Since announcing our first property in Oman last year, we are so pleased to grow our presence with a second Four Points by Sheraton, in Duqm this time”, said Julien Bergue, Co-founder and Managing Partner, Valor Hospitality Middle East. “We are fortunate to have a trusted and reliable businesses owner in Ezz Asass International.

Autograph Collection announced in AlUla

AlUla Development Company (UDC), fully owned by the Public Investment Fund (PIF), has signed an agreement with Marriott International to open an Autograph Collection property in Saudi Arabia.

The agreement was signed by Naif AlHamdan, Managing Director of UDC, and Sandeep Walia, Chief Operating Officer, Middle East, Marriott International, in the Saudi capital city of Riyadh.

Expected to open in 2025, spanning across 22,635 sqm, the Autograph Collection hotel will be situated in central AlUla, adjacent to the AlUla Museum and opposite the Farmer’s Market.

Plans for the hotel include 250 rooms and suites, and facilities including four dining venues, a spa, a swimming pool, a fitness centre, a business centre, meeting facilities and retail space.

Naif AlHamdan, Managing Director of AlUla Development Company, said: “We are thrilled to partner with Marriott International to open an Autograph Collection hotel in AlUla. This collaboration aligns with our objective of enhancing the hospitality, tourism and real estate sectors in AlUla and ensuring an unforgettable experience for our visitors.”


Marriott announces 13 deal signings in Türkiye

Marriott reinforced its long-term commitment to Türkiye with the announcement of 13 deal signings comprising over 2,000 rooms.  The signings are expected to further enhance the company’s footprint in the country where it currently has a portfolio of 48 properties and nearly 8,000 rooms across 21 brands.

“As one of the most sought-after tourist destinations in the world, Türkiye continues to provide the company with opportunities to further diversify its portfolio across primary, secondary, and tertiary markets in the country,” said Marriott International Chief Development Officer – Europe, Middle East & Africa Jerome Briet. “These deal signings are a testament to the trust owners and franchisees have in Marriott International and the strong demand for our captivating portfolio of brands in the Turkish market.”

One of the projects announced by Marriott International include the introduction of Fairfield Inn by Marriott in Türkiye with the signing of the 192-room Fairfield by Marriott Istanbul Yenibosna.


The First Collection Waterfront to open soon

The First Group, one of the region’s fastest-growing, end-to-end hospitality solution providers, has announced the completion of another remarkable project – The First Collection Waterfront in Dubai. This achievement marks a significant milestone in expanding The First Group Hotels portfolio and underscores the continuous growth of its homegrown hotel brand, The First Collection. Located on the Canal Boardwalk in Business Bay, the new property will be the third in the collection and is scheduled to open its doors in Q4 2023.

“We are thrilled to introduce The First Collection Waterfront, a remarkable addition to our portfolio. This milestone not only signifies our unwavering dedication in providing unparalleled hospitality experiences, but also mirrors our determination to elevate the reach of our brand. At The First Group, our mission is to optimize the performance of each property under our care, seamlessly adapting to changing market trends, and creating exceptional experiences for our guests,” said Rob Burns, CEO, The First Group.