Dusit Thani Abu Dhabi lends wellness to MICE


Dusit Thani Abu Dhabi (DTAD) is fast emerging as an innovative meetings, incentives, conferences and Exhibitions (MICE) hub of Abu Dhabi and the UAE at large. The hotel’s newly launched ‘Wellness in MICE’ initiative fills a market gap and is expected to get a lot of traction with more properties expected to follow suit. As well as MICE, DTAD is working on being a new hotspot for destination weddings and an oasis of leisure in the middle of Abu Dhabi city.

Nicolas Abdallah, Director of Sales & Marketing, tells TTN: “Dusit Thani Abu Dhabi is a fantastic MICE hub featuring 11 meeting rooms and a one-of-a-kind pre-function area, the very unique ‘Skydome’ with a capacity of up to 2,000 guests and 13 metre-high glass ceilings. We have recently been exploring how best to utilise this beautiful space and have turned it into a ramadan tent to showcase the venue’s diversity and beauty – how it can elevate any sort of event, whether a fashion show, car launches, chess tournament or graduation ceremony.

“In the near future, you’ll have to look out for our brand new concept ‘Wellness in MICE’.”

The past year has been a productive one for DTAD with real estate agencies’ and developers’ project launches, social events, high profile corporate meetings, local and international weddings, also GIOHIS 2023, A HOFTEL Hotel Investors’ Summit Series event.

“The first quarter of 2023 has been a tremendous success for DTAD and the usual ramadan slowdown has been mitigated by the incredibly successful Khaimat Skydome Iftar Tent,” Abdallah tells us. “The rest of the year looks really positive as well and busy with impressive confirmed business on the books. We look forward to creating new and innovative concepts for MICE where business can meet pleasure and relaxation.

“We anticipate the remaining of the year to be intense with many upcoming events such as ADIPEC, FORMULA 1, our very own Christmas Market and, of course, the recently announced COP28.”

“Meetings, incentives, conferences and exhibitions is an important segment to focus on for us because it represents huge revenue opportunities and generators for the property. More importantly, MICE brings people together from all over the world or different industries, small or large events they all have their purpose. We are dedicated to be a part of this and to help creating the vision of our business partners.”

“Dusit Thani Abu Dhabi, as part of a big initiative from our Dusit International Headquarters, is adjusting its core values to feature a lot more emphasis on sustainability, wellbeing and personalised service.

“Going forward, you can expect to see Dusit Thani Abu Dhabi represented in the upcoming roadshows of Department of Culture and Tourism – Abu Dhabi held in India, GCC, China and many more, of course also at ATM,” says Abdallah.

“We have noticed that our guests are becoming more and more health conscious and environmentally aware and that their selection process relies on those factors more than ever.”

“We are very keen on personalized service, with unique menus, coffee breaks and meal plans to provide each guest/attendee with a memorable experience. With our recently created MICE packages, our guests are now able to combine wellness into their MICE activities where we will be featuring spa breaks, detox counters, complimentary access to the pool, gym and other facilities. We are excited to see the deployment of our new ‘Wellness in MICE’ concept because being relaxed means being more productive.”

“Of course, after the global pandemic, our business partners are delighted to be back to face-to-face events where they can truly engage with each other and where we take it upon ourselves to deliver gracious Thai hospitality.”

It is no surprise that MICE has been the most successful segment for Dusit Thani Abu Dhabi, however, leisure offerings are under works as well such as the newly announced daily free shuttle route to the world-famous parks in Yas Island and other Abu Dhabi attractions, starting from this month (May).

“Our newly converted suites with bunkbeds will also be the ideal family getaway,” concludes Abdallah. 

* Find Dusit Thani Abu Dhabi on stand HC0932


Dusit Thani Abu Dhabi features a wide range of facilities.

The ballroom is a large pillar-less space with up to three separate entrances, which makes it customisable for events of all types. It also features a VIP/bridal room off the side of it, which is very special. Equipped with the latest audio-visual systems, the space allows personalised experience.

The entrance of the ballroom features a unique space called the Skydome, which is 2,000 sq m large and features 13m high glass ceilings, flooding the space with natural light – a great way to experience an event with an outdoorsy vide, through the hot UAE summers.

Nicolas Abdallah, Director of Sales & Marketing, says, “We have eight other meeting spaces all featuring very different layouts and sizes, which allows for events such as conferences, workshops, team building seminars and product launches.

“Our meetings spaces are located on the ground floor and easily accessible from the lobby by our grand escalators providing a breathtaking view. Our MICE venues are slightly segregated from the hotel side, which is a great asset, allowing guests to feel separation between their home away from home and their events over a multiple-day conference.

“For the winter and spring months, we also have a rooftop outdoor venue available - due to the height, the wind usually allows for events to happen much later in the year and remains at comfortable temperatures,” Abdallah tells us.