Rwanda targets high-value tourism growth
Rwanda Development Board has outlined plans to accelerate high-value, low-impact tourism growth, building on strong performance in luxury, conservation and MICE travel. The strategy prioritises premium accommodation development, expanded air connectivity and enhanced visitor experiences centred on sustainability and community benefit. Rwanda continues to position itself as a leading meetings and incentive destination in East Africa.
Ethiopian Airlines expands African connectivity
Ethiopian Airlines has announced a series of new routes and frequency increases across Africa, strengthening intra-African connectivity and reinforcing Addis Ababa’s role as a major continental hub. The expansion supports growing regional travel demand and improves access to secondary destinations, benefiting leisure, corporate and trade travel markets across East, West and Southern Africa.
Morocco records strong international rebound
Morocco’s tourism sector continues its strong recovery, with international arrivals surpassing pre-pandemic levels in key source markets. Growth has been driven by improved air access, hotel investment and destination diversification beyond traditional city breaks. Authorities are focusing on cultural tourism, coastal resorts and experiential travel to extend length of stay and visitor spend.
Namibia boosts community-based tourism
Namibia has unveiled new funding and support measures aimed at expanding community-based tourism across rural regions. The initiative encourages partnerships between local conservancies and international operators, offering travellers authentic experiences while delivering direct economic benefits to communities. Namibia remains a leader in conservation-led tourism models within Southern Africa.
Cape Tow position as year-round destination
Cape Town Tourism has launched a refreshed destination marketing campaign targeting international trade and long-haul travellers. The initiative highlights the city’s diverse offering, from culture and gastronomy to wellness and nature, while promoting off-peak travel. The campaign aims to drive year-round demand and support sustainable visitor dispersal across the region.
St Helena Entry Requirement Change
GOV.UK has updated its travel advice for St Helena, Ascension, and Tristan da Cunha. Travelers arriving from countries at risk for yellow fever no longer need to present a yellow fever certificate to enter St Helena.
This update simplifies travel planning for visitors to these remote South Atlantic destinations. For the full travel advice and other updates, see GOV.UK Travel Advice.
Air Mauritius to add third weekly Perth
Air Mauritius will reinstate a third weekly Perth – Mauritius service from July 2026, adding a Thursday night rotation to its existing Wednesday and Sunday flights. The move increases flexibility for Australian travellers and strengthens onward connectivity via Mauritius to destinations across Africa and Europe.
The additional flight departs Perth late on Thursdays and arrives in Mauritius early on Fridays to align with international connections.