Barceló Hotel Group’s former Occidental Al Jaddaf hotel has rebranded and upgraded its facilities to 5-star standards. This rebrand marks the Spanish hospitality group’s first Barceló Hotel in the UAE, highlighting the group’s focus on delivering exceptional guest services to the GCC market, characterised by the elevated service and personalised attention that defines the Barceló brand.
The property boasts 365 meticulously designed rooms and suites, each featuring contemporary interiors that blend elegance with modern amenities. Barceló Al Jaddaf stands out by offering guests a uniquely tailored experience through attentive service, curated dining and leisure offerings that reflect the vibrant energy of the city. "Barceló Al Jaddaf embodies the group’s vision to bring closer Spanish hospitality to the UAE,” said Eduardo Espiritusanto, General Manager of Barceló Al Jaddaf. "This rebranding marks a leap forward for our brand’s presence in the region and it’s another milestone of the group’s expansion in the Middle East. Our aim with Barceló Al Jaddaf is to bring Spanish hospitality and savoir-faire to Dubai, through our curated services and standards, renowned around Europe and the Americas, and now in the GCC. We proudly believe that Barceló Al Jaddaf represents the essence of Barceló, integrating our brand’s culture into the local culture, and we are looking forward to conveying this essence to our guests.” The standout feature of the Barceló Al Jaddaf rebrand is B-Heaven, a chic Mediterranean fusion restaurant with views, a carefully curated menu and a privileged location in the hotel, by the swimming pool, giving it an urban beach club vibe and ambience. B-Heaven is making its debut in the GCC, having already garnered acclaim at other Barceló properties worldwide. Offering a refined space for both relaxation and social gatherings, B-Heaven provides a 180-degree panorama of Dubai’s Skyline, serving as an urban retreat by day and an elegant and lively haven by night. The property’s Premium Level services are tailored to provide an exclusive retreat for guests seeking an exclusive experience and personalised care. Guests can also explore other culinary options at Barceló Al Jaddaf. Souk Restaurant provides a fusion of global and regional flavours, ideal for a range of dining occasions. Tiger Bar Stock Exchange sports bar, soon to open, will offer a lively venue for dining and socialising, with a focus on a casual yet energetic atmosphere. For evening entertainment, Jimmydixs Dubai delivers a lively ambience with live performances. Barceló Al Jaddaf features a fully equipped fitness centre and an all-year-round temperature-controlled swimming pool, perfect for health-conscious travellers. The recent incorporation into the hotel services, Dreamworks Spa, is a sanctuary of relaxation, offering a variety of revitalising treatments. Style Me Up ladies’ beauty salon offers the latest hair and nail cares. For business travellers, the hotel’s modern conference facilities and dedicated events team ensure a seamless experience for those visiting Dubai on corporate trips.