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Prince Mohammed Bin Salman Nonprofit City names new CEO
Prince Mohammed Bin Salman Nonprofit City has appointed David Henry, an industry veteran with four decades of experience as its new CEO. A first-of-its-kind project, the City will feature residential areas with 500 villas as well as 6,000 apartments.
Mohammed bin Salman Foundation (Misk) has appointed David Henry as the CEO of its recently launched mega development - Prince Mohammed Bin Salman Nonprofit City project.
An industry veteran, Henry has over four decades of experience in property development majorly in Australia and Southeast Asia. His career began at Lend Lease Group in Sydney, and Mur Group, a diversified property development company.
A first of its kind project in the world, the Prince Mohammed Bin Salman Nonprofit City is being developed on a 3.4 sq km area in Saudi Arabia.
The city’s general masterplan includes residential areas with 500 villas and townhouses, as well as 6,000 apartments with multiple floor plans; all are anticipated to accommodate nearly 18,000 residents.
According to Misk, Henry had formerly held the position of CEO for Springfield City Group, a company specialized in the development of a new city in SE Queensland in 1992. As Managing Director of VinaCapital Real Estate, he was responsible for an active portfolio of 40 plus projects.
Expanding and diversifying his reach, he was managing director of the LSE AIM board listed Vinaland Fund, and a member of the VCRE Investment Committee.
Henry has been leading the team responsible for developing the City from the beginning of the project towards the goal of establishing it as a premier ecosystem for youth, and a global center for incubating innovative, educational, and creative enterprises.
Fulfilling HRH the Crown Prince Mohammed Bin Salman’s ambitious vision for the city, Henry is prioritizing working alongside a dedicated workforce on the project to deliver a city that will foster Saudi youth talent.
On his new role, Henry said he was keen to promote Saudisation with particular emphasis on women empowerment and upskilling of staff.
He also aims to increase the percentage of Saudi talent working on the team from the current 58% to reach 70% by the end of 2022.
Lauding the appointment, Chairman Dr Ghassan Alshibl said: "With the support of HRH the Crown Prince, the Nonprofit City is working towards the goal of creating a vibrant Saudi youth talent system to shape the future of the kingdom and the world, by encouraging learning and developing leadership skills among youth."
"We are delighted to have Henry as a key partner and globally recognized industry leader that will help us shape a long-term strategy in both economic and urban sustainability for the City," he added.
On the appointment, Henry said: "As a destination that places youth, innovation, and creativity at its heart, the City will be an inspiration for all, and will help realize the ambitious vision for the Kingdom outlined by HRH Mohammed bin Salman."
"It is my honor to be part of this project that pushes the boundaries in design innovation, ecosystem development, sustainability standards and developing local youth talent," he added.-TradeArabia News Service