The first edition of Hospitality Tomorrow attracted 5,343 hospitality decision-makers from 128 countries around the world when it took place on April 7. A truly virtual event, Episode 2, scheduled for May 12, will focus on China, India, the Middle East, Europe and ending with North America.

A free online summit, Hospitality Tomorrow discusses the impact of the COVID-19 crisis on the hospitality industry.

The event features an impressive array of speakers, all giving their time free of charge to participate. Highlights on the agenda for April 7 included Amr AlMadani, CEO, Royal Commission for AlUla, and Puneet Chhatwal, CEO & MD, Indian Hotels Company Limited, considering how to sustain growth through adversity.

Najib Balala, Cabinet Secretary, Ministry of Tourism & Wildlife, Kenya, and Roger Dow, president & CEO, U.S. Travel Association, exploring with Anita Mendiratta, special advisor to the secretary general, UNWTO, the creation of global coalitions readying for recovery.

Olivier Jager, CEO & co-founder, ForwardKeys and Robin Rossmann, managing director, STR, talking to Nick van Marken, managing director, van Marken Limited, about spotting the green shoots of recovery.

Andrew Sangster, owner, Hotel Analyst, evaluating the post-virus investment landscape with Desmond Taljaard, managing director-Hotels, L&R, and Paul Slattery, director, Otus & Co Ltd.

In addition, there are breakout sessions featuring many more top executives, covering the prospects for adventure travel, crisis management tips from around the world, the post-corona age, hospitality’s role in community resilience and how to capitalise on the downtime.

Jonathan Worsley, chairman & founder, Bench Events said: “In difficult times, people have a burning desire to come together to figure out how to address the situation. As that is not possible in person, in just a couple of weeks, we have created the opportunity in cyberspace. I am excited to see thousands of industry leaders from around the world signing up to attend.”

Highlights of the May webinar are available on www.hospitalitytomorrow.com