About 35 Italian companies and 45 international buyers will attend the interactive Mice event.
An opening night at the prestigious Palazzo Colonna, one of the oldest and largest private palaces of Rome, will officially launch Italy at Hand – The Event and the evening will continue at the Galleria del Cardinale.
The morning will be dedicated to pre-arranged business appointments at the Auditorium Parco della Musica, which will also host the Closing Ceremony programmed for Saturday 9th November.
Convention Bureau Italia is the official private national promotion agency that operates in the tourism sector in order to increase business opportunities, promote Italy as a Mice destination, coordinate and represent the Italian offer and disseminate the Mice culture through proper training.
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