Tuesday, August 20, 2019


Rotana celebrates 25 years of success
August 2017 4739

A home-grown hotel brand that has until now hosted more than 225 million guests at its hotels around the world, needs no introduction, Rotana remains a brand that gives us great pride going forward. As one of the leading hotel management companies in the region with hotels across the Middle East, Africa and Turkey, Rotana marks a historic milestone as its completes 25 years of supporting tourism and hospitality growth in the region. One of the largest hospitality employers in the wider Middle East, Rotana supports thousands of direct and indirect jobs throughout the region, with the company’s relentless growth and expansion over the past quarter century having contributed immensely to promoting economic growth, diversification and job creation in countries across the region.

Founded in 1992, Rotana started its journey with the opening of Beach Rotana Abu Dhabi the following year – the first in a series of modern, sophisticated hotels launched by the group that would transform the face of the region’s hospitality industry by bringing a level of comfort and elegance superior to what was available at the time.

Today, a quarter of a century since its founding, Rotana has grown to become the leading hotel management company in the region, with 56 operating properties in 21 cities across 13 countries in the Middle East, Africa and Turkey. Rotana currently operates a total of 15,195 rooms across its operating regions, and more than 11,000 people, from different nationalities and backgrounds, proudly work for Rotana from 104 countries around the world.

“It has been quite a journey these past 25 years, and a deeply rewarding one at that,” said Nasser Al Nowais, chairman of Rotana. “Rotana today is the result of a shared vision and many years of tireless effort and commitment towards that vision. Beyond the pride of having our brand evolve into one of the largest and most reputable hotel operators in the region, what gives us the greatest sense of accomplishment is that we are holding firmly to our values, beliefs and the standards that we set for ourselves when we first started our journey all those years ago.”  



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