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Tools & Tech

Sabre opens Qatar shop amid expansion
October 2016 2189

Sabre Corporation has expanded its Middle East presence with a new office in Doha, hot on the heels of the recent appointment of Ghassan Abu Khalaf to country manager, Qatar.

The new office in Qatar highlights Sabre Travel Network Middle East’s (STNME’s) continued growth across the Middle East, after first establishing a presence in the region more than 30 years ago. Today, STNME has long-standing strategic relationships with some of the region’s largest travel agencies including Kanoo, ITL and Dnata. As primary technology provider, Sabre has supported the growth and success of its agency customers by providing industry-leading technology and tailor-made solutions to enable agents to shop, book and manage travel for its clients.

STNME also recently opened offices in Iraq and Palestine, and expanded its presence in Lebanon, Saudi Arabia and Bahrain, where its focus on training and customer service has helped the company grow its customer base.

In Qatar, the new office opening was marked by an official ceremony with clients, partners, media and government officials on September 4, 2016, in presence of Sabre executives from around the region. The ribbon cutting ceremony was followed by a note from Daniel Naoumovitch, CEO, STNME, who officially announced the appointment of the new country manager of Qatar, Ghassan Abu Khalaf.

Naoumovitch spoke about the uniqueness of the Qatar travel industry and STNME’s investments in industry-leading product and expertise to support its growth and success.

'Qatar has established its position as a global tourism destination and showed resilience in spite of many challenges impacting the wider industry and economy,' said Naoumovitch. 'Now is the right time for the travel industry to invest in global technology and solutions that will enable the region to compete even more effectively on a global scale. Sabre’s industry-leading solutions such as Sabre Red Workspace, and mobile, data, retailing and personalisation technology positions the industry for success.'

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